Chinese and Indian hair is cheap because it's readily available in large quantities.  China and India account for 38% of the world’s population while Russia only accounts for 1.89%.  Over the past 4-years demand for Russian hair has skyrocketed and supply, due to the time it takes hair to grow, has not been able to keep up.  The impact is that the price per KG which is denominated in USD has increased 35% and the purchasing power of GBP (because of Brexit and COVID-19) has fallen 20% making real Russian hair for UK salons more expensive than it has been at any other time in history.  Salons who offer “competitive” prices because they buy their hair in wholesale or in bulk are a big red flag.

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Chinese and Indian hair is cheap because it's readily available in large quantities.  China and India account for 38% of the world’s population while Russia only accounts for 1.89%.  Over the past 4-years demand for Russian hair has skyrocketed and supply, due to the time it takes hair to grow, has not been able to keep up.  The impact is that the price per KG which is denominated in USD has increased 35% and the purchasing power of GBP (because of Brexit and COVID-19) has fallen 20% making real Russian hair for UK salons more expensive than it has been at any other time in history.  Salons who offer “competitive” prices because they buy their hair in wholesale or in bulk are a big red flag.

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